Basics MediaAlpha, Inc. IPO Date: October 26, 2020 Sector: Comm Services Industry: Internet Content and Information Market Cap: $582.99M Activated in VL: True Average Daily Range Avg Daily Range: $0.53 | 2.80% Avg Daily Range (30 D): $0.14 | 1.54% Avg Daily Range (90 D): $0.22 | 2.26% Institutional Daily Volume Avg Daily Volume: .28M Avg Daily Volume (30 D): .36M Avg Daily Volume (90 D): .41M Trade Size Avg Trade Size (Sh.): 71 Avg Trade Size (Sh.) (30 D): 64 Avg Trade Size (Sh.) (90 D): 64 Institutional Trades Total Inst.Trades: 647 Avg Inst. Trade: $1.62M Avg Inst. Trade (30 D): $1.23M Avg Inst. Trade (90 D): $1.05M Avg Inst. Trade Volume: .09M Avg Inst. Trades (Per Day): 1 Market Closing Trades Avg Closing Trade: $1.72M Avg Closing Trade (30 D): $.96M Avg Closing Trade (90 D): $.95M Avg Closing Volume: 95.13K         News Feb 26, 2025 @ 8:29 PM MediaAlpha, Inc. (MAX) Investors Who Lost Money - ... Source: Prnewswire Jan 20, 2025 @ 8:28 PM Wolf Haldenstein Adler Freeman & Herz LLP announce... Source: N/A Jan 17, 2025 @ 8:30 AM MAX Investors Have Opportunity to Join MediaAlpha,... Source: Prnewswire Jan 14, 2025 @ 1:12 AM MAX Investors Have Opportunity to Join MediaAlpha,... Source: Business Wire Jan 4, 2025 @ 1:32 AM The Law Offices of Frank R. Cruz Continues Investi... Source: Prnewswire Financials   TTM Q4 2024 FY 2024 Basic EPS $-.04 $.08 $.31 Diluted EPS $-.04 $.09 $.31 Revenue $ 264.31M $ 300.65M $ 864.7M Gross Profit $ 41.64M $ 48.98M $ 143.57M Net Income / Loss $ -2.33M $ 7.3M $ 22.12M Operating Income / Loss $ .12M $ 18.25M $ 42.73M Cost of Revenue $ 222.67M $ 251.67M $ 721.13M Net Cash Flow $ 20.3M $ 10.96M $ 26M PE Ratio     Splits Jun 18, 2003:   1:2