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Basics
MediaAlpha, Inc.
IPO Date: October 26, 2020
Sector: Comm Services
Industry: Internet Content and Information
Market Cap: $743.27M
Activated in VL: True
Average Daily Range
Avg Daily Range: $0.50 | 2.72%
Avg Daily Range (30 D): $0.25 | 1.98%
Avg Daily Range (90 D): $0.26 | 2.22%
Institutional Daily Volume
Avg Daily Volume: .3M
Avg Daily Volume (30 D): .5M
Avg Daily Volume (90 D): .47M
Trade Size
Avg Trade Size (Sh.): 68
Avg Trade Size (Sh.) (30 D): 58
Avg Trade Size (Sh.) (90 D): 59
Institutional Trades
Total Inst.Trades: 789
Avg Inst. Trade: $1.52M
Avg Inst. Trade (30 D): $.97M
Avg Inst. Trade (90 D): $1.05M
Avg Inst. Trade Volume: .09M
Avg Inst. Trades (Per Day): 1
Market Closing Trades
Avg Closing Trade: $1.55M
Avg Closing Trade (30 D): $1.01M
Avg Closing Trade (90 D): $1.03M
Avg Closing Volume: 93.2K
   
News
Nov 5, 2025 @ 7:46 PM
INVESTOR ALERT: Investigation of MediaAlpha, Inc. ...
Source: Holzer & Holzer, Llc
Sep 30, 2025 @ 9:32 PM
MEDIAALPHA INVESTIGATION ALERT: Bragar Eagel & Squ...
Source: Bragar Eagel & Squire, P.C.
Sep 29, 2025 @ 1:56 PM
MAX SPECIAL ALERT: Julie & Holleman LLP Is Investi...
Source: Globe Newswire
Sep 18, 2025 @ 9:51 PM
MEDIAALPHA ALERT: Bragar Eagel & Squire, P.C. is I...
Source: Bragar Eagel & Squire, P.C.
Sep 11, 2025 @ 5:31 PM
MediaAlpha, Inc. (MAX) Investors Who Lost Money â...
Source: Business Wire
Financials
  TTM Q2 2025 Q1 2025
Basic EPS $.26 $-.33 $-.04
Diluted EPS $.26 $-.33 $-.04
Revenue $ 306.51M $ 251.62M $ 264.31M
Gross Profit $ 43.41M $ 37.69M $ 41.64M
Net Income / Loss $ 17.64M $ -22.53M $ -2.33M
Operating Income / Loss $ 19.73M $ -20.04M $ .12M
Cost of Revenue $ 263.11M $ 213.94M $ 222.67M
Net Cash Flow $ -13.04M $ 21.82M $ 20.3M
PE Ratio 50.27    
Splits
Jun 18, 2003:   1:2