Basics Harley-Davidson, Inc. Harley-Davidson Inc produces and sells heavyweight motorcycles, as well as offers motorcycle parts, accessories, and related services. It operates in two segments, Motorcycles and Related Products, and Financial Services. IPO Date: January 2, 1990 Sector: Consumer Disc Industry: Automobiles Market Cap: $2.53B Activated in VL: True Average Daily Range Avg Daily Range: $0.56 | 1.51% Avg Daily Range (30 D): $0.29 | 1.32% Avg Daily Range (90 D): $0.38 | 1.47% Institutional Daily Volume Avg Daily Volume: 2.23M Avg Daily Volume (30 D): 1.96M Avg Daily Volume (90 D): 1.66M Trade Size Avg Trade Size (Sh.): 126 Avg Trade Size (Sh.) (30 D): 66 Avg Trade Size (Sh.) (90 D): 59 Institutional Trades Total Inst.Trades: 25,222 Avg Inst. Trade: $2.57M Avg Inst. Trade (30 D): $4.24M Avg Inst. Trade (90 D): $3.97M Avg Inst. Trade Volume: .06M Avg Inst. Trades (Per Day): 5 Market Closing Trades Avg Closing Trade: $6.49M Avg Closing Trade (30 D): $10.48M Avg Closing Trade (90 D): $8.63M Avg Closing Volume: 169.44K     News Jan 6, 2026 @ 5:53 PM The 2026 Washington, D.C. Auto Show Welcomes New M... Source: Na Aug 13, 2025 @ 2:00 PM Motorcycle Accessories Market Rides Full Throttle ... Source: Towards Automotive Jul 31, 2025 @ 6:09 AM Harley-Davidson (HOG) Q2 Revenue Up 19% Source: Jesterai Apr 11, 2025 @ 6:35 PM Deal Dispatch: Harley-Davidson To Wipe Out? Plus, ... Source: Anthony Noto Feb 28, 2025 @ 12:19 PM 2 Stocks to Avoid in 2025 Source: David Butler Financials   TTM Q3 2025 Q2 2025 Basic EPS $4.25 $3.13 $.89 Diluted EPS $4.22 $3.1 $.88 Revenue $ 4.66B $ 1.34B $ 1.31B Gross Profit $ 1.9B $ 542.03M $ 556.31M Net Income / Loss $ 493.28M $ 375.17M $ 105.75M Operating Income / Loss $ 554.35M $ 474.76M $ 112.44M Cost of Revenue $ 2.76B $ 798.68M $ 750.79M Net Cash Flow $ -580.38M $ 70.22M $ -340.92M PE Ratio 4.93     Splits Apr 10, 2000:   2:1